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Promoting records management in a time of information overload

Conference 2008 Workshop 8 - Monday 15.30-16.30

Robin will present on how to use best practice marketing tools and techniques across records management initiatives to improve acquisition of intelligence and conversion into organisational change.

Robin will also review current approaches and as part of the RMS marketing blueprint, what works best, and how to measure and optimise performance.

PDF file Smith_1.pdf (.pdf, 1.3 MB) Available to IRMS Members only

 

Robin Smith, Nottinghamshire County Council Robin Smith, Nottinghamshire County Council

Robin Smith is currently the Corporate Information Manager with Nottinghamshire County Council. He is overseeing a transformation programme that includes email optimisation, knowledge auditing and the introduction of electronic document and records management technologies. Robin previously worked for the Police... more...

 

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